More and more people use the Internet to find the necessary information. “Get some pizza” or “looking for a good lawyer” — people usually search all of these on the web now. That is why the website is a good business card for entrepreneurs who want to promote their business. Do not forget that people usually don’t have the opportunity or time to drive somewhere. So, it is easier for them to get specific information from home or on the road using the internet, which significantly reduces the time.
You can pick a ready-made theme for any topic like a photographer theme, restaurant theme, online-store, or just any other business and services theme.
If you need a website to promote products or you just want to create your own blog, then in this article you will find information about creating a website from scratch. It only seems that building even the simplest site is very difficult and only an experienced programmer and web designer can handle it. But it is wrong!
Usually, people create a website about what they do best. This is what you should pay attention to when developing an idea.
In general, any of our projects begin with an idea. Think about what you want to bring to people, how you want to help them and start to monetize it. It is just like turning your hobby into money.
Today’s top topics are:
1. Health and beauty
2. Relationships
3. Children
4. Cinema
5. Electronics
6. Cooking
7. Humour
8. Auto
9. Games
10. Products from China
11. Weight loss
The main thing is that it is exciting and useful for your target audience. Before you come up with a project, you need to analyze the market and understand how relevant will be your topic. Of course, it is better that this is a topic in which you are quite an expert and have enough experience.
What do you need to do to create a website?
1. Choose a type of your future website
2. Pick a suitable CMS for you
3. Register a domain and buy hosting
4. Create your blog with ready-made themes
5. Fill your website with useful information
6. Upgrade the site and improve its functionality
7. SEO optimization
1. Choose a type of your future website
Building websites is fascinating. As a result, you can get a ready-made project, in addition to your offline company or just ready-made Internet business. Most often people create a marketplace for making money. The owner can sell his own products or provide pages for advertising.
Moreover, most company owners prefer webflow services since it’s another one of the easiest and most profitable ways to get the desired resource.
So, the first step is to choose what kind of site would you like to create. There are lots of website types. Let’s have a more detailed look on them.
One-page website or landing page
Advertising page for the sale of a particular product or service is developed on the basics of marketing. Large text with pictures, videos, customer feedback. Such a website usually urges on a potential client to click a button and go to the payment page.
Having dedicated landing pages is vital in website development as they serve as targeted entry points for specific campaigns or promotions, enabling businesses to capture leads, drive conversions, and provide a seamless user journey that aligns with their marketing goals.
By optimizing landing pages with persuasive content and clear calls-to-action, businesses can effectively communicate their value proposition and increase the chances of converting visitors into customers.
Online store
You can make sales in social networks. Trade on your website will develop with proper organization. Online stores with advanced functionality and payment acceptance are the most popular among users.
If you plan to earn, you will need:
• Purchase goods for sale
• Allocate money for advertising and promotion
• Follow the statistics and trends
• Take care for shipment of goods or monitor the performance of services
• Consider the web development cost and budget accordingly
• In general, you’ll need to follow and always stay informed.
Business card website
Such type is suitable for self-employed professionals: lawyers, tutors, designers, event photographers, etc. Business card website should contain information like:
• company details
• price list for services
• feedbacks
• contacts
The design usually is simple. The primary function of such a website is that every user understands what you offer.
Information site/Blog
This site may be needed for those people who are planning to make money on the Internet by selling advertising. Roughly speaking, the more information you have on any topic, the more users come to read it. Some visitors will click on advertising and funds will flow into your piggy bank for each such click.
Advertising can also be paid for the number of views or for a particular time.
You can create such a site yourself from scratch. This will require writing a large number of articles and promoting them through the purchase of links. Also, you can hire experienced copywriters and pay specialists for the promotion.
Forum
This type of site as a forum is well suited for discussing any topic. For example, if we are talking about cars, then it will discuss cars and everything connected with them. Every person can write in the forum. It will only be necessary to support and control it.
Site – service
Such websites created to solve any needs of Internet users. For example, it is well-known google.com and many others. This type is suitable for those who have any valuable ideas. For example, create a useful tool for network users.
2. Pick a suitable CMS for you
After you decide what kind of site do you want, you need to pick a CMS. CMS is a content management system. To better understand what it is, I will give a simple example: you need to create a forum, and you don’t want to pay a specialist. Then it will be enough to find a ready-made platform (engine), which makes it easy to build and configure the site you need.
Benefits of building a site on a CMS?
About 15 years ago, absolutely all sites were created exclusively from scratch. It was imperative to learn HTML, CSS, JavaScript, PHP, and MySQL. But now we have a CMS. It allows you to create sites even for those who don’t know what HTML is.
So let’s analyze the advantages of creating websites on a CMS:
1. Easy to create a site.
2. A huge number of extensions.
3. Quick problem-solving.
4. A large number of specialists.
5. Stable and reliable work of the site.
6. A vast community of developers and designers.
Choosing a CMS platform
Nowadays it is a big range of CMS. So, it will be no problem for you to select a system suitable for your project:
• WordPress: it is a free and most popular platform. It is great for creating blogs, business cards, corporate sites, etc. It is chosen by 60% of resource owners on the Internet. In a comparison of WordPress vs Drupal, WordPress is often preferred for its user-friendly nature and ease of customization.
• Joomla, another multi-functional CMS-system that allows you to create a simple business card site or corporate site, and a full-fledged online store. Also, it is an excellent choice for really large projects.
• Drupal is suitable for social networking sites, business cards, representative sites of companies. It is great for creating corporate sites, business cards, as well as portfolio sites, social networks, and online stores.
• OpenCart, this CMS-system is designed primarily for building online stores.
• BigCommerce is a platform for e-commerce needs that underwent a major rebranding recently. Developers have improved their functions and introduced many new ones. This is the only online store platform that integrates directly with Google Merchant Center, which allows users to promote their products in Google Shopping. If you’re looking for a perfect platform for your online store, this is the one. Among all the platforms, BigCommerce themes are the most user-friendly and feature-rich.
• Shopify is also a great option for your online store needs. The platform is popular among small businesses that do not want to think about the technical part but concentrate on marketing and branding. Shopify themes are minimal and easy-to-use that deliver a great user experience.
Why WordPress?
We have already concluded that if you want to create a website quickly, then you definitely need to use a CMS. But which one? After all, their huge selection of the most popular ones is WordPress, Joomla, OpenCart and many, many others. As for me, I recommend you to use the first one -WordPress. Why WordPress?
Let’s look at these very interesting statistics:
- About 55,000 free plugins on only one official website. Each plugin expands the functionality of the site. There are simple plugins that, for example, only add captcha to avoid hackers and ransomware activities to the site, and there are plugins that completely change the functionality of the site, such as WooCommerce, which easily and quickly build an online store from your site.
- Completely free.
- Reliable protection against hacking with regular updates.
- Easy to learn (unlike the same Joomla).
- About 7,000 free themes are available on the official site.
- More than 60% of sites in the world work on WordPress. It is a true leader in the popularity of CMS.
- Some of the top 500 US companies also use WordPress. This means that even the largest multi-billion dollar companies prefer WordPress.
- 41% of all online stores work on the WooCommerce plugin
3. Register a domain and buy hosting
The next step is hosting and domain. To create your own website you need to store it somewhere, and it must have its own address.
1. Domain
Many CMS usually give domain and hosting for free. The domain name (address) will look like this: name.service_name.com. If you want to look more professional, I recommend you to buy you a new domain name. There are lots of services which provide such a service. It is also possible to find it for free too. Check out this video — How to get a domain for free.
2. Hosting
Hosting is the place where our site is stored. Thanks to it, users have access to the site around the clock.
The price tag depends on the power of the hosting and the volume of the hard drive. If many people visit your site, then you need more powerful and vice versa. There are lots of free hosting services too, but I recommend you to get a paid one. The most optimal payment is for 1 year, then it must be renewed. The most popular hosting services are GoDaddy and Bluehost. Many people trust them and love these services. If you want to choose another one, then follow some tips for finding a good hosting service below.
Choose by several parameters:
1. According to the tariffs, choose the smallest for the first time, then you can buy again.
2. Pick a tariff with an average price that includes a certain amount of memory.
3. Bonuses, for example, one month for testing.
4. Which place it takes in the ranking of hosting.
5. Feedbacks, but do not get carried away. There are usually not so many good words, but the bad ones are sure a lot.
After you choose a hosting service and sign up, you need to install WordPress on your hosting account.
4. Create your blog with ready-made themes
After you pick a hosting, domain name and, you installed a WordPress, now you need to choose a theme. No, you don’t need to create it by yourself. We are talking here about fast and effortless steps to get a website for your business. Design and usability of your website is a convenience for you and your visitors. When choosing a template, you need to take this into account. If visitors do not like how your website looks like — they most likely will leave.
There are so many themes that it is not difficult to get confused. It happens, you think that you found the right one, it looks good and comfortable, but you work and understand for a couple of days – it is not for you. I am sure this was not just me. I tried lots of themes before I’ve chosen the perfect one for me.
There are only two types of themes:
- Free
- Paid
It is clear that paid templates are better in everything, they are fast, convenient, and beautiful. Moreover, it has support. So, if you need some help, the support team will handle your problems. I would recommend you for the beginning to take a look at some of the best-selling WordPress themes.
One of such themes is Monstroid2. It is a truly impressive theme that can surprise everyone. The set of functions included in the package is suitable for creating a website on any topic. Buying this theme, you can get a discount for Logaster now, which helps you to create a logo very easy. In addition, just a great page builder Elementor will allow you working with the design of the future site, while you not having the programming skills.
Monstroid2 has 40 skins that allow you to unlock the potential of a variety of business niches. With the help of Elementor Page Builder and Magic Button, you can use any of the sections of these skins on all sorts of pages. If there is any doubt, I should mention the integration of WooCommerce, and the Jet-plugins can be called the most recent addition to Monstroid2.
5. Fill your website with useful information
After payment and installation of CMS, everything will work within 24 hours. After that, you should make your website outstanding. So, you need to begin to fill it with content. You can do all the work yourself or you can find a copywriter, who will do the work for you.
You can also find a content manager who will be engaged in SEO optimization, analytics, and advertising. If you have an online store, then you need to fill it regularly, update an assortment, make new cards for each item and so on. Creating a site is easy. After a working project starts to generate income, it will delight you!
The site owner has two major options for obtaining textual material:
1. Write by yourself. Tell about your story or opinions. It can be anything.
2. Let professionals do this. The number of writers who provide writing services is huge. You can always find the author of your budget range, but if you want to bring the site to the top, you should cooperate with experienced copywriters.
Your articles should be unique, not copied from other sites or sources. Content is not only articles but also various infographics, images, screenshots, video clips, and so on.
6. Upgrade the site and improve its functionality
To make your website better, you need the help of some additions – plugins. There are 47,000 available options from the WordPress library. These plugins can help you integrate features such as online shopping, booking, and selection. You could even liven up your site’s design using landing page developers, carousel slides, and videos.
But before you get excited, you need to install several plugins that can provide performance, security, accessibility, and customization of your website. Here are some important plugins that I recommend.
List of most needed plugins:
These plugins or their analogs must be put on almost any site immediately after its creation:
- WP Head Optimizer – removes WordPress version information and other unnecessary links from the site code, improving security and, at the same time, speeding up the download.
- Akismet Anti-Spam – filters comments to articles automatically and sends all junk to spam. It is not needed if comments are closed.
- All In One SEO Pack – adds many opportunities for search engine optimization of the site.
- Contact Form 7 – a plugin for creating online feedback forms templates.
- Autoptimize – optimizes the CSS, JS and HTML code of the site by compressing and combining, which speeds up the loading of pages on the site.
- Compress JPEG & PNG images – compresses images uploaded to the site, optimizing them for web pages, it allows to reduce weight sometimes up to 80% without visible loss of quality.
- Hyper Cache – creates cached pages on the site, preventing the re-execution of PHP code with each user request, which speeds up the download and reduces the load on the hosting.
- Lazy Load – postpones the loading of pictures that are below the visible part of the page. New images are loaded at the moment when the user scrolls down the site – this allows you to load content faster.
- UpdraftPlus — creates copies of the site’s files and database at specified intervals, sends them to a specified location (mail or cloud storage).
7. SEO optimization
Of course, no website can perform without the help of SEO. Otherwise, your competitors may well be ahead of you in search results. For this task there are 2 solutions: contact an SEO specialist, or promote yourself with the help of various plugins. I, for example, promote my website with the help of a specific plugin.
Website promotion requires an integrated approach for search engines. The main goal is to get to the TOP-10 search results. Hence, you will get organic visits and popularity.
You need to have useful and interesting information that attracts visitors.
When they are looking for it on the network, where the number of sites on the same subject is off the scale, it is important to do everything correctly and professionally to withstand such competition. Otherwise, Google will punish unscrupulous owners of web resources strictly.
Picking keywords with the using various Search Tools will make content relevant to the query. Many other tricks and tips on quality promotion, you can check out this video – Basics of SEO.
The main mistakes in website promotion:
• Keyword stuffing.
• Unattractive title.
• Use hidden links.
• Incorrect selection of keywords.
• Using scripts to navigate the site.
Final words
And everything is ready!
Domain and hosting verified, WordPress is installed. Website theme is checked. Basic plugins are also working. Voilà — your website is finally ready!
I hope my instructions were useful to you. If you have any questions, please leave a comment below.
Good luck!
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